I am a bit mixed up on this topic,
I will always buy designer clothes, good resturants, fancy wine bars, coffee, girls etc and will travel. I would always buy a European car over Australian or Asian car its safer and in some cases faster.
When I travel to Europe I fly business class and stay in good 5 or 4 star hotels, eat great food and wine.
Now work this one out when I go to Asia I fly the cheapest airlines, get the bus or subway with locals, dont stress waiting 5 hours for a bus, $10 a night or less accomadation, eat of the streets with locals, drink cheap beer, ware a singlet and thongs, and have a far better time.